Valet was designed to spur the adoption of clean technologies by minimizing risk, uncertainty, and complexity for building owners and contractors. We hand-pick the best products and bundle them with services to eliminate the transitional friction keeping businesses from profitable sustainability. Our first objective is to make commercial lighting systems intelligent, efficient, and cost-effective.
We make the transition to smart lighting seamless and fruitful by bundling great products with excellent service.
• Site Surveying
• Technology Consultation
• Smart Lighting Design
• Incentive and Rebate Capture
• Financial Modeling
• Project Management
• Project Finance
Vice President of Project Engineering
Kevin is interested in the intersection of sustainability and economic development. Since joining Valet in 2014, the focus of that interest has been on how to positively impact businesses and communities via energy efficiency.
Armed with over a decade of facility management and operations experience, Kevin is responsible for developing and executing efficiency projects.
Aside from Valet, Kevin is into woodworking, cooking, vintage/boutique shaving products, and fine coffee.
Kevin has a BS in geography.
Chief Financial Officer
Ashley's path to heading up all things financial for Valet started with bookkeeping in high school and over 8 years (and counting) experience as an enrolled agent with her own tax business.
Hailing from the countryside of Mississippi, Ashley enjoys spending time outdoors with family, gardening, and yoga.
Ashley has a BA in accounting. She is married with one child.
President and CEO
While drilling ice cores on a shrinking Alaskan glacier, James came to the conclusion that our focus needed to shift from identifying and measuring problems to creating solutions. He realized we have existing technology with tremendous potential, but one of the main problems has been slow market adoption. Making technology more accessible has been his focus ever since. James is responsible for maintaining Valet's vision, strategy, recruiting, fundraising, and daily operations.
Aside from Valet, James is interested in books, music, and mountaineering.
He has a BA in philosophy and a MS in geography. James is married with one child.
Sales Engineering Manager
Hailing from Midwest cornfields, Madison has 3+ years experience in the lighting industry beginning with order entry for an agency back in highschool. After college, she nabbed a job with a major lighting manufacturer training partners, coordinating corporate trade shows, and managing quotations. With her excellent pedigree and drive to succeed, Madison is responsible for connecting the sales and engineering dots to ensure Valet customers get a top shelf experience.
Out of the office, Madison enjoys attending concerts, biking, hiking, and brunch.
Madison has a BA in business marketing from the University of Iowa where she was the President of the entrepreneurial honors society, Sigma Nu Tao, studying lean business models.
Growing up in Memphis, Austin got to know the construction industry at a young age going to job sites with his father. He views working with the family company as a great way to acquire the experience and skills necessary to one day pursue his true passion - helping people with disabilities. Austin is responsible for designing and managing efficiency projects.
Out of the office, Austin enjoys playing golf and volunteering for therapeutic recreation camps, especially those that assist disabled veterans. He aspires to eventually start a program of his own.
Austin has a BA in history and a MS in therapeutic recreation.
Richard grew up in a single stoplight town in rural Arkansas. With little more than a high school diploma and hard work ethic, he left the soybean fields and headed for the construction industry as an apprentice electrician. Fast forward 4 decades and Richard has a 30-year-old contracting business with average annual revenues north of $15 million.
Richard watched lighting technology progress over the years and recognized very early the awakening in the industry. He has been pioneering relationships and working to bring LED technology to market since 2007. Richard is responsible for general business development.
Out of the office, he enjoys golf, hunting, and a few fingers of fine scotch.
Richard is married with six children.
After toiling in the vineyards of sales, customer service, and office management, Crissy decided that creatively connecting with people was her calling. She is responsible for telling Valet’s story to those that want to hear it - and sometimes those that don’t.
Crissy enjoys day-hikes, afternoons of painting, and evenings of live music. She holds a BS in Business Administration & Marketing.
Crissy is married with one child and two dogs.
Vice President of Sales
After managing national accounts for a major lighting manufacturer, Jeff had a light bulb moment that ultimately led to him joining the Valet team - his passion is selling downstream to owners and end users.
Accounting for more than $25M in sales in just over three years as a national account manager, Jeff brings a wealth of experience to the team. His primary focus is leading the Valet sales team in building partnerships with key lighting customers.
Prior to lighting, he had a career in broadcast television anchoring and reporting news in Spokane, WA and Greenville, SC; his Ron Burgundy is otherwordly.
Jeff has a BA from the Arizona State University Cronkite School of Journalism. He and his highschool sweetheart have three amazing children. They enjoy trips to the beach, nights around the backyard fire, watching sports, and making each other laugh.
Amanda, a senior at Battle Ground Academy, has been with the Valet team for 6 months. Learning the ropes as an administrative assistant, she plans to develop into a Sales Engineering role after college.
A countrygirl at heart, Amanda enjoys riding her horse and spending time outside. She also plays softball for BGA and has been honing her skills as a pianist.
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